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Blue 100 Gentle Firm

Get a restful night’s sleep on the Serta® iComfort Blue 100 Gentle Firm mattress from Mattress World Northwest. This brilliant design features a TempActiv™ gel top layer that contours to your body’s every curve, and offers a lightweight, airy feel. Made with Evercool Fuze™ material to allow for maximum breathability, this is one memory foam mattress that won’t cause overheating, even on a hot summer night.

The Blue 100 Gentle Firm provides a great mix of softness and support. It’s a perfect middle of the road mattress for people who like a cushy feel, but need a touch of firmness. A no-flip, no-rotate mattress, this design is exceptionally low-maintenance. It’s available in a range of sizes from twin to California king and comes with a 10-year manufacturer’s warranty. Famous for generations for comfort and value, Serta proudly produces all of their mattresses from top-quality, durable materials. Sleep well and wake up refreshed on a premium mattress from this popular manufacturer.

Mattress World Northwest is committed to providing the Willamette Valley with a wonderful night’s rest. Swing by a showroom and experience our legendary customer service today.

Starting at: $1299

Top Layer

  • 3/4'' TempActiv Max Gel Memory Foam

Comfort Layer

  • 2'' EverCool Fuze Gel Memory Foam

Support Layer

  • 1'' Serta Balanced Support Foam
  • Ultimate Edge Foam Support Core


  • Ultimate Edge System


  • 10"


  • 10-Year

Most comfortable mattress I've ever owned.

- Sarah S., Portland OR

Most comfortable mattress I’ve ever owned. 10/10, would definitely buy again!

Never causes overheating.

- Tom D., Beaverton OR

All-around, well-made mattress. You feel comfortable sleeping in any position. It never causes overheating, and helps support my lower back.

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